While the recession continues to batter brick and mortar stores, online sales are still pretty hot (in comparison). When gas prices climbed through the roof last year and no one wanted to leave the house – everything you needed was just a few mouse clicks away.
If you spend any amount of time on sites like Hulu or YouTube, you may have come across this clever new ad targeting small business owners. Advertising the "Recession Aggression Bag," a phony bean-bag style product that a small business owner can physically abuse and verbally demean to feel better about the economy, the ad does no promotion of Office Depot until you visit the intriguing URL promoted at the end of the ad: thesurvivalofthesmartest.com.
Click past the break for the full video.
