No Recession Online

Recently Sitepro presented collaboratively with Lee Adelman from CURT Manufacturing at the 2009 Manufacturing Advantage Conference . The presentation, titled "There's No Recession Online", discusses CURT Manufacturing's success using online retail and company reseller sites coupled with engaging media. The company has experienced significant financial success despite manufacturing it's product in a declining market in addition to the current recession. This video featuring Lee Adelman (VP, E-commerce and Retail, CURT Mfg.),  Mike Phillips (Owner, Sitepro), Keif Oss (Senior Producer, Sitepro Video), tells the strategy behind CURT's recent success. View this video and learn why "There's No recession Online".

Before you can successfully market your website, it is essential that you truly understand why you have a website in the first place and what the value of your website is.

As a whole society is cutting back on spending and focusing more on saving money.  I'm sure you have all seen or heard the commercials for feedthepig.org. 

Besides the mascot being outright scary, the site offers great information on how to pinch your pennies.  With save instead of spend being on the top of people's mind, why is now the time to start up an online business?

Roth Sugar Bush, a maple syrup farm and manufacturer in Cadott, Wisconsin, had an existing online store where they sold maple syrup and products nationwide. Over the years, they had received a number of inquires about maple syrup equipment that Roth Sugar Bush did not provide.

Thanks to their website team and their dynamic online store, in early 2009 they were able to quickly react to this customer demand by adding maple syrup equipment to their online inventory. They have been receiving high volume sales ever since. In comparing 2008 sales with 2009 sales over the same month span, Roth Sugar Bush has experienced an 89% increase in sales.

To learn more about Roth Sugar Bush’s family-run business, visit them online at www.rothsugarbush.com.

On Thursday, May 14th, Sitepro will be presenting at the 2009 Manufacturing Advantage Conference at UW-Stout. Through dynamic, hands-on demonstrations, simulations and workshops, Manufacturing Advantage will help manufacturing professionals from across the state learn about practices to help them gain the competitive advantage. Sitepro's presentation, titled There's No Recession Online, will be presented by Sitpro client Lee Adeleman from CURT Manufacturing, Mike Phillips, Sitepro President, and Keif Oss, Sitepro Senior Video Producer.